Shoplifting Profiling Essential Information

Perhaps one of the most controversial topics when it comes to securing your business is shoplifter profiling. While this much-debated technique may not be the most effective way to secure your business, millions of loss prevention staff utilize this technique to spot a potential thief or threat.

Shoplifter profiling is a loss prevention technique that is silently being practiced by many suppliers in an effort to reduce inventory losses. While you may think this is an ineffective way to protect your inventory, you’re subjected to profiling throughout your day. For example, advertising agencies along with mega marketing houses utilize profiling to advertise products to specific shoppers in an attempt to boost sales. While you may think you’re more than a stereotype, profiling has lead to the success of many businesses as well as the security of many more.

If you think about it, the art of profiling people is component of our daily lives. It is normally how we judge who is normally friendly, who is normally harmful, who is normally honest, and who can be compatible with our ideals. The personal features of appearance and character are certainly intertwined in our decision producing procedure for how we first understand the picture of individuals we fulfill.

Generally, our preliminary impression of individuals adjustments once we obtain even more details about them. It’s simple to become misled due to inaccurate first impressions. The majority of people are excellent actors. They’re able to alter the way they walk, talk and carry themselves to produce an air of positivity and success. You likely profile on a regular basis. In many cases, if a person wearing a nice outfit approached you youíd likely be more open to conversation than someone who was wearing tattered and stained clothing.

Retail loss prevention consultants are familiar with not only what types of products are generally stolen, but also the typical shoplifter demographic based upon the customer base. Throughout the past several decades, information about shoplifters has been accumulated to provide a more precise (yet still general) picture of your average shoplifter. This not only includes their physical appearance, but more appropriately, their behavior. Shoplifter profiling is more of a behavioral science than anything else.

Once loss prevention experts were able to formulate a clear picture of common criminals based upon behavior, they were able to utilize this information to help train security guards on the psychology of thieves. As humans, we tend to follow a very similar behavioral spectrum. Of course, there are master thieves who are able to lurk throughout retail establishments without even raising an eyebrow, the majority of thieves do not carry such talents.

However, itís important to note shoplifter profiling must be carried out in a professional and respectful manner. Security companies must train their guards to not concentrate on the appearance of shoppers, but rather their behavior. Remember, you can’t judge a book by its cover; however, you can judge a book by reading its words. Ultimately, that’s what shoplifter profiling is: the reading of shoppers to uncover their story.



Shopping Center Security Tips

Shopping centers come in a vast array of sizes, shapes and scopes. While its stores and appearance can greatly vary, they all have one thing in common: an increased risk of criminal activity. This page states that when you gather a large group of people who all carry money and recently purchased items, it’s only a matter of time before a thief attempts a robbery or vandalism to a shopper’s car.

Although there are many areas throughout a shopping center that are generally considered risky, the parking lot is by far the most risky area for shoppers. In fact, the majority of criminal activity occurs in the parking lot immediately adjacent to a shopping center. These range from having your items stolen to carjackings and even abductions.

If you think about it, we are all strangers in a huge car parking lot. Throughout this chaos, criminals can blend in with the rest of us. Because of this, it’s vital that you follow several shopping center security tips. Each of these tips is designed to keep you and your family safe when you arrive, shop and leave the center. Of course, the most powerful security tip is to use your common sense.

Tip #1: Choose a Safe Time to Shop

If possible, it’s always best to go shopping during the middle of the day – or before nightfall. Of course, this may not always be a possibility; however, when you can help it, avoid going to shopping centers when they’re not busy or well-lit.

Tip #2: Park in Well-Lit Areas

Perhaps one of the most effective safety tips for shoppers is where you park your car. While there may be ample parking in a more isolated and dimly lit area of a parking lot, this is a prime area for criminal activity. When possible, park in brightly lit areas away from visual obstacles. The closer you can park to the entrance of the shopping center, the better.

Tip #3: Remain Aware of Your Surroundings

For many, shopping is a form of therapy. Because of this, your mind can easily wander as you go about this common activity. However, when your mind is preoccupied, a criminal can take this as an excellent opportunity to strike. Therefore, it’s imperative you maintain constant awareness of your surroundings and who is around you. Never listen to music so loud in your headphones you can’t hear someone walking up to you. Ideally, wait until you enter the store to put in your headphones. Not only do these items block your hearing, but it’s an advertisement to criminals you have some sort of phone or MP3 player.

Tip #4: Carry Only What You Need

When going shopping, leave your giant handbag or pockets full of money and personal accessories in the trunk of your car. There’s no need to go shopping with a heavy bag. Not only does this require you to carry more things, but a large handbag is a prime target for a criminal.

Tip #5: Scan the Parking Lot

Before walking to your car, take a moment and scan the parking lot to identify a potential threat. Never aimlessly walk into a parking garage without first taking a moment to determine if you’re alone or who is around you. If you don’t feel safe, ask a security guard to escort you to your car.

Security Tips While Staying in a Hotel

When journeying about for business or enjoyment, you’ll likely find it necessary to stay in a hotel or motel. Your hotel space becomes your home for the night and is definitely your sanctuary while you sleep. Although you might not think about it, taking several security measures while staying in a hotel or motel is vital to ensure your safety.

As you embark on your adventure, it’s important to answer the following questions: What resort or lodge are you heading to go for? What area is your hotel or motel located in? As a general rule of thumb, the price of your hotel or motel is typically not the greatest predictor of its security. For example, you are just as likely to encounter a criminal in a nice resort as you are at a run-of-the-mill hotel. Therefore, there are several tips you must following to ensure your safety while staying at a hotel.

Tip #1: Top Floor is Safest

Although the top floor is generally the most-coveted, they are notoriously safer than bottom floor rooms; however, the top floor isn’t the best should the building experience a fire or some other emergency where occupants must be evacuated. While this concern is real, it’s not a common experience.

Tip #2: Location of the Room in the Hallway

Try to avoid staying in hotel rooms that are right next to stairwells. Generally, criminals go after rooms that are near staircases so they may quickly escape. It’s suggested that you select a room as far away from the staircase as possible.

Tip #3: Visually Confirm Identity

Before opening the door for room service or housekeeping, visually confirm the person is an employee by taking a look through the door peephole. If you cannot confirm, contact the front desk. If necessary, have the hotel manager or front desk receptionist come up to your room to ensure the visitor is authorized. Its not uncommon for a criminal to pretend to work for the hotel so you will open your door. As mentioned earlier, only open the door if you’re sure of their identity. If you didn’t request room service or housekeeping, immediately contact the front desk. If you have kids, make sure they do not open the door at all unless you are with them. Criminals tend to rely on the naive nature of children to break into a hotel room.

Tip #4: Secure the Room

Of course, one of the most effective ways to secure your hotel room is also one of the easiest. Before going to bed or stepping away from the room, make sure all windows, sliding doors and primary entrance doors are firmly secured. Hotels generally feature extra-security on windows and sliding glass doors. Therefore, make sure all security measures are activated. If, for some reason, you are unable to secure the windows or doors, immediately request a different room. If another room isn’t available, have their maintenance worker correct the problems as swiftly as possible.

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